Established in 2002 as a central platform to promote Kentucky’s farms and farm products, Kentucky Proud is the official agricultural marketing brand of the Commonwealth. Learn more about Kentucky Proud, what we do, and why we’re so eager to introduce you to the very best from Kentucky’s farms.
Cultivating a Connection to Kentucky’s Farms
Deeply rooted in Kentucky soil, raised right on Kentucky farms
Farm Fresh Features
From the farm to your table
Believe us when we say we completely understand how busy you are. You've worked all day, the kids have practice in three locations around town, and even thinking of making anything from scratch stresses you out. But you have to eat and you might as well eat well! Fresh from the farm ingredients really do make a difference. From local farmers' markets to your neighborhood grocery store, purchasing Kentucky farm products will make even the most mundane weeknight meal something special.
In fact, cooking is even known to be a stress reliever (we promise your spouse didn't pay us to say that).
Find Kentucky Proud
If it has roots on a Kentucky farm, you can find it on Kentucky Proud. From fresh produce to meats and sweet treats, local restaurants, retailers, and quality products made right here in the Commonwealth, search our database of member businesses and find the wide array of exciting goods they offer.
Chart your journeys, plan your weekend adventures, track your favorite experiences and earn rewards just for visiting local wineries and breweries.
Discover a diverse selection of fine artisan Kentucky Proud cheeses made with fresh, local milk.
Kentucky Proud Membership
Seasonal promotions, grants, marketing assistance, and so much more. If you own a business and are interested in becoming Kentucky Proud member, apply for membership now!
Kentucky Proud FAQs
What is Kentucky Proud?
Introduced by the Kentucky Department of Agriculture in 2002, the Kentucky Proud brand (which was originally called Kentucky Fresh) was created as a central platform to raise awareness of the Commonwealth’s ever-expanding agricultural industry and to promote Kentucky’s farm families and farm products. In 2008, Kentucky Proud became the Commonwealth of Kentucky’s official agricultural marketing brand by legislative action (KRS 260.017).
What does Kentucky Proud do?
Kentucky Proud promotes locally grown food, farmers’ markets, farm stands, agritourism sites, and many other products and destinations with roots in Kentucky soil. Kentucky Proud products are raised, grown, manufactured, or processed in Kentucky by Kentuckians (KRS 260.016).
How is Kentucky Proud funded?
The Kentucky Proud program is funded through the Kentucky Agricultural Development Fund. Directed by the Kentucky Agricultural Development Board and administered by the Kentucky Office of Agricultural Policy, the fund is a product of the 1998 Master Tobacco Settlement between cigarette manufacturers and 46 states, including Kentucky.
Why is Kentucky Proud necessary?
More than 75% of our members are made up of small family farms. Kentucky Proud is a centralized marketing platform that helps elevate consumer recognition of local businesses and local farm products.
What does Kentucky Proud make?
Kentucky Proud is the marketing brand for agriculture across the Commonwealth, but we don’t actually make or produce anything (aside from really great marketing). Instead, we promote Kentucky farms and the farm products that our member businesses create. When you see the Kentucky Proud logo, you can be assured those products are raised, grown, manufactured, or processed in Kentucky by Kentuckians.