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Little did they know that their creation inside a little hunting cabin in rural Boyle County would evolve into a thriving Kentucky Proud business five years later.
They started experimenting with making different breakfast foods as an alternative to the heavily-processed, sugary boxed cereals. Working to adhere to a diet more in line with the principles of nutritionist Weston A. Price, they wanted a cereal free of unrefined sugars and preservatives. “We wanted a healthy breakfast that we could make,” Jacob recalled, “and granola seemed like a natural choice.”